Introduction to Google Analytics
Course Dates: February 18 and 20, 2020
Time: 6 – 8 p.m.
Location: Georgia Southern University • Armstrong Center, Savannah, GA
Registration Deadline: February 11, 2020
Getting hits on your website is fantastic but…what happens from there? How do you get the most out of your site visits?
This two-day introductory course on Google Analytics will teach you just how to leverage those site visits to boost sales, tailor your marketing strategy, and enhance the return on investment for your business! Find out what your site’s visitors are like, how they interact with each webpage, and even learn how to use demographic data to better target your ads!
Regular Registration Fee: $89.00
Janice Stanford joined Georgia Southern University as the web content manager in 2018, having previously served as the website manager at Armstrong State University for many years. In this role, she ensures the University’s website is informative and up-to-date, working closely with content owners across the University to develop new content, maintain website standards and lead the University’s efforts in website usability, analytics and search engine optimization.
Over a career spanning three decades, Stanford has accumulated experience in technical writing, network and systems support, application programming and website development and training. She has worked in small private companies as well as a large state agency and higher education. In 19 years at Armstrong, she worked on three comprehensive website redesigns and numerous smaller website and enterprise system projects, earning a reputation as an approachable trainer and problem solver. Stanford is a native of Savannah and an avid gardener.
For more information about this course, please contact us at 912.478.5555.
Last updated: 11/5/2019